Breastie 1.0
Breastie 1.0
Pre-Order now, ships July!
This fully in-bra, hands-free pump offers 360° mobility, whisper-quiet operation (45dB), and a discreet, low-profile fit. With four modes, nine intensity levels, and a rechargeable battery that lasts up to two hours, it delivers comfort, freedom, and a pumping experience that feels more natural.
Key features:
Designed for Convenience & Efficiency
• Double Pumping for Maximum Efficiency – Pump from both breasts at the same time to save time and increase milk output.
• Large Capacity – Two 180ml containers allow you to pump up to 360ml in one session.
• Customizable Comfort – Four pumping modes with nine intensity levels to suit your needs.
• Pause Button – Easily stop and reposition without disrupting your session.
• Built-in Timer – Displays how long you’ve been pumping for better tracking.
Discreet, Comfortable & Truly Mobile
• 360° Mobility – Move freely while pumping with a completely in-bra, hands-free design.
• Fully In-Bra & Low Profile – Designed to mimic the natural breast shape for a discreet and comfortable fit.
• Lightweight & Cord-Free – No tubes, cords, or external motors for a seamless experience.
• Whisper-Quiet Operation – Ultra-quiet at just 45dB, ideal for discreet use.
Optimized for Night Pumping
• Built-in Night Light – Soft glow to help with positioning without disturbing baby's sleep.
• Gentle Display for Night Use – Clear yet dim screen to avoid bright disruptions.
Safe, Reliable, and Travel-Friendly
• Stable, No-Spill Design – Flat-bottom pumps stay upright when set down.
• Safe & Non-Toxic – BPA, PVC, latex, phthalate, and nitrosamine-free.
• Medsafe Registered – For safety and reliability.
• Rechargeable Battery – Lasts up to two hours per charge for convenient, on-the-go pumping.
What’s included:
• 2 Breastie 1.0 pumps
• 2 breast milk containers (180ml)
• 2 container backs
• 2 pump diaphragms
• 2 duckbill valves
• 2 USB to USB-C charging cables*
• 2 bra extension straps
• 2 dust caps
• 1 carry case
*USB power adapter not included. Breastie 1.0 is compatible with any 5 Volt power adapter.
In stock
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The latest design and technology.
Double pumps to maximise efficiency.
All the accessories you need for home and on the go.
Let customers speak for us
When my boy started sleeping through the night, I needed to pump to keep my supply up by pumping. The night light is a lifesaver so I can check where I'm at as well as nipple placement and the pump is quiet enough that I don't wake anyone up. I can lounge in bed while it's doing its thing.
It's comfortable and so easy to. There's been no fiddling with complicated parts or struggling to get a good fit, I can see what I'm doing with the night light. I get more milk in less time, and it's so quiet and comfortable that I forget it's even there.
Didn't think I'd ever have an opinion on a breast pump, but here we are. My partner started using this, and honestly, it's been a game-changer. She's way less stressed about pumping now, and I actually understand how it works—no crazy setup or a million parts to clean. The night light is a nice touch too, means she can pump at night without lighting up the whole room. If you're a dad wanting to actually help, this is the kind of thing that makes a difference.
Our premium, wearable breast pump is designed for comfort, efficiency, and modern motherhood. Experience effortless expression, anytime, anywhere. The way it should be.
Our premium, wearable breast pump is designed for comfort, efficiency, and modern motherhood. Experience effortless expression, anytime, anywhere. The way it should be.
Why Breastfriend?
We don’t just bring you breast pumps—we make breastfeeding easier, smarter, and stress-free.
Because every drop, and every moment, matters.
We believe that pumping should work with your life, not disrupt it. That’s why Breastfriend is built to contribute to effortless expression, with a modern design, and the support every mum deserves.
If you want to see more, follow us @breastfriend.co.nz on Instagram!
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FAQs
When will my Breastie 1.0 ship?
When will my Breastie 1.0 ship?
We’re expecting our first shipment to arrive by late July 2025. You can pre-order now to secure yours, stock is limited. We’ll keep you updated every step of the way and email you as soon as your order is dispatched.
How does the Breastie 1.0 work?
How does the Breastie 1.0 work?
The Breastie 1.0 is a hands-free, portable breast pump that fits discreetly in your bra. It’s designed for modern mums who want freedom and flexibility while pumping. With gentle yet effective suction and a quiet motor, it lets you express efficiently, no cords, no noise, no stress. Each set includes two pumps for double pumping, plus everything you need to get started.
Is it loud?
Is it loud?
Nope, it’s one of the quietest pumps on the market. You can pump during Zoom calls, in the car, or while your baby naps without drawing attention.
Can I use it while moving around?
Can I use it while moving around?
Absolutely. The Breastie 1.0 is cordless, compact, and designed to move with you, whether you're folding laundry, making a coffee, doing your make-up or working at your desk.
How do I clean it?
How do I clean it?
To ensure the safety and longevity of your breast pump parts, follow these recommended cleaning guidelines:
Dishwasher Safe Parts
PP (Polypropylene) Components: Heat-resistant up to 121°C and can be placed in the top rack of the dishwasher.
Recommendation: Use a gentle cycle and avoid the drying function to prevent unnecessary heat exposure.
Hand Wash Recommended
Silicone Parts (Silicone Horn, Duckbill Valve, Suction Bowl)
◦ Made of liquid silicone with a heat resistance of 160°C.
◦ Can be boiled for 5-8 minutes but should not be exposed to excessive heat for prolonged periods.
Not recommended for dishwasher cleaning due to potential warping or degradation.
Do NOT Submerge in Water
Main Unit & Power Adapter
◦ Electronic components must be kept dry to prevent malfunction.
◦ Wipe with a clean, dry cloth if needed.
Other Cleaning Notes
Straw & Dust Cap: Do not require disinfection, wipe clean after each use.
•Microwave Sterilization:
Not recommended as it may cause overheating and damage parts.
For best results, always follow the our care instructions to maintain the performance and hygiene of your breast pump.
Is it safe for newborns?
Is it safe for newborns?
Yes. The Breastie 1.0 is made with BPA-free, food-grade materials and is safe to use from birth. It’s suitable for both exclusive pumping and occasional use.
What size does it come in?
What size does it come in?
Our standard flange size is 24mm, which suits many mums, but we’ll also offer smaller and larger flange inserts soon to support a more personalised fit. If you're unsure about sizing, reach out and we can guide you.
What’s your return policy?
What’s your return policy?
Due to hygiene reasons, we can’t accept returns once a pump has been opened. If your Breastie arrives damaged or faulty, we’ll make it right, just contact us within 7 days of receiving your order.
Do you offer a warranty?
Do you offer a warranty?
Yes! All Breastie 1.0 pumps come with a 12-month warranty covering manufacturing faults. If anything’s not working as it should, we’ll repair or replace it.
I’m new to pumping. Will you help me figure it out?
I’m new to pumping. Will you help me figure it out?
We’ve got you. Your Breastie includes a simple setup guide, and we’re working on more educational resources to help you feel confident. And if you’re ever stuck, just reach out, we’re real mums on the other end of the inbox.